ROSEMARY ECO RANGE - THE BLANKET RANGE
(WHAT DO YOU SEE...?)
This Range was literally an exploration of explosive, impulsive idea's, Yes, my good old friend 'creativity' paid me a visit!
This is what he left behind!
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I absolutely love this zip thru poncho, she's definitely the star piece of this range!I wanted this range to question the viewers' conception of beauty, this type of blanket is used as a 'dog blanket' in South Africa, So it's definitely a risky item for the consumer.I was surrounded by interest of this material, it's properties and benefits. I was excited about it's composition because from what I understand, these blankets are a factory pressed mingle of run off fabrics.Recycled Fashion- I like!I knew that in order for this range to be well perceived, the items had to have a certain polish and femininity to them. I added 'leather' and 'suede' to give this range an edgy feel. I paid special attention to my silhouettes, I wanted good fits, whilst still acknowledging the comfort of the material. Classical patterns, with youthful finishes were my building blocks. And I used a bold black binding to pull all these elements together. Bringing in the Sky-lined Tops, hair bows and printed fabrics break the monochrome of the range, and give it a certain playfulness! |
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| This is the back view of my beloved blanket poncho. I thought adding a leather-like strip would give this piece a certain edge! |
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| I have such a deep connection to Johannesburg City, This theme seems to present itself in every range I do. #ILUVJOZI |
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| This African print material had such a strong influence on me. I thought this unusual shape gave it that extra bite! |
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| Take a Bow! Yellow cushion hair bows, FUN! |
 All in all, I loved watching the reactions of each person's face when they saw I had made a designer range out of 'dog blankets'. Creating a feeling, good... or bad. Intriguing thought and interest. After all, isn't that the point!? |
| Thank you See You Soon! Rosemary xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx |
